Introduction to Management II

YO, Kinka
Compulsory Elective  2 credits
【Department of Tourism Management】
15-1-1120-1944-14A

1. Course Description
In this course, we learn the aspects of business strategy through the case studies on focusing the management between business and environment. Competitive strategy, strategy of the new business creation and global strategy of multinational enterprise are some of the topics dealt with in this course. We also expand the analysis of new issues in business administration such as corporate governance, corporate social responsibility and business ethics.