Sponsorship I |
KAWAKAMI, Yuji |
| Compulsory Elective 2 credits |
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【Department of Business Administration】
15-1-1120-3838-26A |
| １． |
Course Description |
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"Sponsorship Ⅰ",we learn about "Sports Sponsorship". The marketing strategy is indispensable factor on expansion and efficiency of the corporate management. "Sports Sponsorship" is the most important strategy particularly in that in the American company. In "Sponsorship Ⅰ",we aim at the acquisition of the Buying skill of the client.
Besides, we learn business structure,marketing and the purchasing theory from the history of the sports sponsorship.
and we aim at the sports sponsorship strategic drafting of the company client.
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