Web Syllabus(講義概要)

　The course is designed to assist students in understanding the essence of venture business and entrepreneurship, and the key success factors of doing business under the severe market competition and changing business environment. In particular, the course will highlight the mechanisms of new venture creation, that is, ways of entrepreneurial thinking and acting, the process of opportunity recognition and creative idea generation, as well as the process of gathering resources and information to convert business chances into start-ups.
　The course will also cover the essential topics on venture capital (VC) financing, the basic toolset necessary to prepare a business plan and will involve recent case studies of successful business ventures.

　The objective of the course is to provide students with theoretical and basic practical knowledge concerning managerial aspects, as well as environmental issues of venture business creation, survival and growth.
　Through taking this course, students will:
　　1. learn the fundamentals of Venture Business and Entrepreneurship
　　2. gain insight into the core processes of New Venture Creation: the opportunity recognition and creative idea generation
　　3. understand the structure and key elements of Business Planning
　　4. learn how to analyze the feasibility of proposed Business Model
　　5. understand the essentials of Venture Capital financing, growth and scale-up issues that face entrepreneurs

　Apart from final exam and written assignments, student’s class attendance and active participation will be graded. Specific weightings are as follows:
　Attendance 10%
　Class Participation 20%
　Written Assignments 20%
　Final Exam 50%

　Textbook:
　『Business Model Generation』 by Alexander Osterwalder and Yves Pigneur, Wiley 2010.
　Recommended reading list:
　『New Venture Creation: Entrepreneurship for the 21st Century (10th Edition)』 by Stephen Spinelli and Rob Adams, McGraw-Hill Education 2015.
　『Disciplined Entrepreneurship: 24 Steps to a Successful Startup』 by Bill Aulet, Wiley 2013.
　『Running Lean: Iterate from Plan A to a Plan That Works (2nd Edition)』 by Ash Maurya, O'Reilly Media 2012.
　『The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company』 by Steve Blank and Bob Dorf, K & S Ranch 2012.
　『The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses』 by Eric Ries, Crown Business 2011.

　Be prepared for each class by reading the assigned chapters or cases, and by reviewing the previous lectures.
　Try to communicate with entrepreneurs, read interesting books and articles about entrepreneurial people, be open-minded and challenge yourselves in everyday life.

　Ask as many questions as you can concerning every little thing you could not understand or are interested in.
　Actively participate in class discussions and do not be afraid to share your own opinion in the class.