国際経営論Ⅳ(International ManagementⅣ)
担当者瀬藤 芳哉教員紹介
単位・開講先選択  2単位 [経済学科]
科目ナンバリングMAN-310

授業の概要(ねらい)

 この講義は英語で行います。
 In the past, for many enterprises, their international activities were rather limited and their relationship with foreign countries has been centered on export and import. But globalization has developed rapidly and widely, and now it is quite common to see foreign direct investments, global marketing and sales, global production system, research and development and so on in the activities of enterprises of developed countries and developing countries. Many enterprises are taking advantage of the situation. They operate more globally than before and succeed in reaping profits. At the same time, however, they face new challenges and need to address various issues. International management III deals with multinational enterprises' (“MNE”) activities in general and the surrounding environment. This course, International management IV, continues to deal with MNEs’ activities, focusing more on their practical strategies and operations.

授業の到達目標

 To understand global environment surrounding MNEs, their activities and their practical strategies and operations. To learn the basics of international business.

成績評価の方法および基準

 Final exam; 40%, Mid-term exam: 30%, Class participation, including report and/or presentation; 30%

教科書・参考文献

種別書名著者・編者発行所
教科書No specific textbook
参考文献『International Business: Competing in the Global Marketplace, 12th edition』 Charles W.L. Hill McGraw-Hill Education

準備学修の内容

 Reading the materials distributed in classes.
 To prepare for the report and/or presentation in classes, students are expected to study subject matters through newspapers, books, internet, etc.

その他履修上の注意事項

 To better understand the global business, it is recommended to learn cases or examples of MNEs through internet, newspapers, books, etc.

授業内容

授業内容
第1回 Introduction, Review of the previous semester, Strategy of International Business
第2回 Organization: Structure, control systems
第3回 Organization: Organizational culture, strategy
第4回 Entry strategy (1)
第5回 Entry strategy (2), Strategic alliances (1)
第6回 Strategic alliances (2), Merger & Acquisition (1)
第7回 Merger & Acquisition (2)
第8回 Mid-term wrap up
第9回 Global production, outsourcing and logistics
第10回 Global marketing: Globalization of markets, segmentation
第11回 Global marketing: Strategies
第12回 Research & Development
第13回 Global human resource management, Finance
第14回 Case study (Presentation)
第15回 Wrap up