国際経営論Ⅳ(International ManagementⅣ)
担当者瀬藤 芳哉教員紹介
単位・開講先選択  2単位 [経済学科]
科目ナンバリングMAN-310

授業の概要(ねらい)

 この講義は英語で行います。
 Globalization has developed rapidly and widely. It is quite common to see foreign direct investments, global marketing and sales, global production system, research and development and so on in the activities of enterprises of developed countries and developing countries. Many enterprises are taking advantage of the situation. They operate more globally than before and succeed in reaping profits. At the same time, however, they face new challenges and need to address various issues. Moreover, severe conflicts between USA and PRC, and COVID-19 are influencing the global business substantially.
 International management III deals with multinational enterprises' (“MNE”) activities in general and the surrounding environment. This course, International management IV, continues to deal with MNEs’ activities, focusing more on their practical strategies and operations.
 The contents and order of topics may change depending on the students` interest and understanding.

授業の到達目標

 To understand global environment surrounding MNEs, their activities and their practical strategies and operations. To learn the basics of international business.

成績評価の方法および基準

 Final exam; 40%, Mid-term exam: 30%, Class participation, including report and/or presentation; 30%

教科書・参考文献

種別書名著者・編者発行所
教科書No specific textbook
参考文献International Business: Competing in the Global Marketplace, 12th editionCharles W.L. Hill McGraw-Hill Education

準備学修の内容

 Reading the materials distributed in classes.
 To prepare for the report and/or presentation in classes, students are expected to study subject matters through newspapers, books, internet, etc.

その他履修上の注意事項

 To better understand the global business, it is recommended to learn cases or examples of MNEs through internet, newspapers, books, etc.

授業内容

授業内容
第1回 Introduction, Globalization
第2回 Strategy of international business (1)
第3回 Strategy of international business (2)
第4回 Organization: Structure, control systems, organizational culture, strategy
第5回 Entry strategy (1)
第6回 Entry strategy (2)
第7回 Strategic alliances
第8回 Mid-term wrap up
第9回 Merger & Acquisition
第10回 Global production and supply chain management
第11回 Global marketing (1)
第12回 Global marketing (2)
第13回 Global human resource management, Finance
第14回 Case study (Presentation)
第15回 Wrap up