産業実務演習Ⅳ(Business Management and PracticeⅣ)
担当者関根  勇教員紹介
単位・開講先選択  2単位 [国際経済学科]
科目ナンバリングMAN-206

授業の概要(ねらい)

This course is designed for students to learn a basics of financial statement analysis as well as strategy & business model formation. Firstly, we will learn basic structure of financial statements and major financial ratios to measure financial performance. Secondly, to be practical, we will explore how strategies and business models affect major companies’ financial performance through case studies of Automobile companies, Retail companies and Entertainment companies. The final goal is to select your favorite company, conduct the financial analysis, and propose strategic recommendations what if you were CEO of the company.

授業の到達目標

① Learn how to read financial statements between the lines
② Understand financial ratios as a measurement of financial performance
③ Afford to explain how strategies and business models affect companies’ financial performance

成績評価の方法および基準

Class participation and contribution (30%)
Drill submission (20%)
Final report submission (50%)

教科書・参考文献

種別書名著者・編者発行所
教科書TEXT PDF to be uploaded in LMS before the lecture
Necessary copies to be distributed in the class
参考文献Financial StatementsThomas R. IttelsonCareer Press, 2009
参考文献Business Model GenerationAlexander Osterwalder & Yves PigneurWiley, 2010
参考文献Competitive StrategyMichael E. PorterFree Press, 1980

準備学修の内容

All materials uploaded in the LMS to be reviewed before and after the class

その他履修上の注意事項

Your vigorous class participation is highly appreciated.

授業内容

授業内容
第1回Introduction: Course briefing and guide to corporate financial analysis and business models
第2回Structure and vocabulary of financial statements (1)
第3回Structure and vocabulary of financial statements (2)
第4回Structure and vocabulary of financial statements (3)
第5回Basics of financial statement analysis: Profitability, Financial soundness, Asset efficiency and Market Value analysis
第6回Basics of financial statement analysis: Break-even analysis
第7回Basics of strategic frameworks: SWOT analysis, 5 force analysis and ERRC
analysis
第8回Basics of business models: Business model canvas and major business models
第9回Case study: Industrial and corporate analysis
Automobile Industry(1)
第10回Case study: Industrial and corporate analysis
Automobile Industry(2)
第11回Case study: Industrial and corporate analysis
Retail Industry(1)
第12回Case study: Industrial and corporate analysis
Retail Industry(2)
第13回Case study: Industrial and corporate analysis
Entertainment Industry(1)
第14回Case study: Industrial and corporate analysis
Entertainment Industry(2)
第15回Review of the submitted reports and summary of industrial & corporate analysis