産業実務演習Ⅲ(Business Management and PracticeⅢ)
担当者関根  勇教員紹介
単位・開講先選択必修  2単位 [経営学科]
科目ナンバリングMAN-213

授業の概要(ねらい)

This course is designed for students to learn a basics of financial statement analysis as well as major management analysis such as SWOT, 5 force analyis and business model canvas. Firstly, we will learn basic structure of financial statements and major financial ratios to measure financial performance. Secondly, to be practical, we will explore how competitive strategies and business models affect major companies’ financial performance through case studies of GAMA (Google, Apple, META, Amazon.com). The final goal is to select your favorite ICT company, conduct various corporate analysis, and propose strategic recommendations what if you were CEO of the company.

授業の到達目標

① Understand financial ratios as measurements of financial performance
② Understand the basic structure of 10K Report and how to utilize it for corporate analysis
③ Learn how to utilize SWOT, 5 force analysis and business model canvas to strategize them for companies' future growth
④ Afford to explain how competitive strategies and business models affect ICT companies’ financial performance

成績評価の方法および基準

Class participation (30%)
Drill submission (20%)
Final report submission (50%)

教科書・参考文献

種別書名著者・編者発行所
教科書Original TEXT PDF to be uploaded in LMS before the lecture
Necessary copies to be distributed in the class
教科書Financial Statements, Third Edition (Necessary copies to be distributed in the class)Thomas R. IttelsonCareer Press
参考文献Compatitive Strategy (Necessary copies to be distributed in the class)Michael E. PorterFree Press, 1980

準備学修の内容

Please review all materials uploaded in the LMS before the class.

その他履修上の注意事項

Your vigorous class participation is highly appreciated.

授業内容

授業内容
第1回Introduction: Course briefing and guide to financial analysis and corporate analysis
第2回Structure and vocabulary of financial statements①
第3回Structure and vocabulary of financial statements②
第4回Basics of financial statement analysis: Profitability analysis
第5回Basics of financial statement analysis: Financial soundness analysis
第6回Basics of financial statement analysis: Equity and market value analysis
第7回Basics of strategic frameworks: M. Porter's 5 force analysis and generic strategy
第8回Basics of business models: Business model canvas and major business models
第9回Case study: Financial analysis of Apple INC. and its business models①
第10回Case study: Financial analysis of Apple INC. and its business models②
第11回Case study: Financial analysis of Amazon.com and its business models①
第12回Case study: Financial analysis of Amazon.com and its business models②
第13回Case study: Financial analysis of Alphabet Inc.(Google) and its business models①
第14回Case study: Financial analysis of Alphabet Inc.(Google) and its business models②
第15回Remote class: How to utilize SWOT analysis and strategize it for future growth